Welcome to Asicoce Products!

At Asicoce Products, we are dedicated to providing eco-friendly, high-quality detergents that make cleaning easier and more sustainable. Based in New Brighton, Eastern Cape, our mission is to deliver effective cleaning solutions while caring for the environment and supporting local communities.

Founded by Khulile Moyake, our company has grown to become a trusted name in detergent manufacturing, offering products that combine innovation, affordability, and reliability.

Our Mission

To provide high quality, comprehensive Products to our clients, with an understanding of their needs through a sustainable and rewarding in an environment that fosters creativity and growth through innovation and commitment. Creating a new level of distinction within the industry for our clients.

Our Vision

To become the first-choice detergent brand in South Africa, known for our commitment to sustainability, innovation, and community empowerment.

our values

  • Passion – working with soul.
  • Integrity – walk the walk before you can talk the talk  Accountability – I am one
  • Innovation – no limits on what we can do Quality – constantly raising the bar
  • Ethics – delivering on our principles
  • Leadership – placing the needs of others above our own  Transparency – open book